Portland : Lents Town Center mixed use study retail market analysis (2008)

Abstract

This retail analysis is part of a multifaceted market opportunity analysis with the purpose to: create an accurate and realistic picture of the retail potential within the Lents Urban Renewal Area and Lents Town Center marketplace (see maps on pages 3 and 4), including the location and characterization of the existing supply of businesses, consumer preferences, needs and buying patterns and opportunities and challenges for growth and development; understand the gaps in the retail and the potential for increased development by product type; provide the Lents URA with general business retention and recruitment strategies and a game plan for strengthening and diversifying the local retail/service industry; and provide user-friendly data for promoting target business opportunities to existing and prospective business and developer prospects. [From the document]